From: http://www.computerworld.com/s/article/9231833/Tim_Cook_did_not_have_to_write_Apple_s_apology_argues_analyst

It seems that Apple’s Map feature was not ready for prime-time, forcing CEO Tim Cook to offer a public apology.  Now how will Apple worshipers find their way to the next pricey gadget?

Perhaps they could just follow the trail of tears, as this Globe and Mail commentor suggests:

(Do they even get reception in their basement bedrooms?)